How Higgsfield AI Handles Face Data: What to Know Before Using Soul ID

Higgsfield AI includes several features that use facial images as inputs: Soul ID, Face Swap, Video Face Swap, Commercial Faces, and Lipsync Studio. Before using any of these, it is worth understanding specifically how the platform handles facial data.

What Face-Based Features Actually Do

Soul ID takes a reference image and uses it to define a character identity that carries consistently across subsequent generations. Face Swap and Video Face Swap apply a source face to a generated output. In each case, the facial image functions as a visual reference for the generation model, not as a data point in a persistent identity database.

What the Privacy Policy Says

The Privacy Policy, effective August 30, 2025, classifies uploaded facial images as user-shared multimedia data subject to the same retention and use policies as other uploaded content, including potential use for service improvement under Section 2.3.

The Privacy Policy includes explicit advisory language recommending that users not submit biometric or other sensitive personal information through the service. This is proactive guidance that helps creators make informed decisions.

The Creator Responsibility Framework

Higgsfield's Terms of Use require that creators confirm through the media upload agreement that they hold all necessary rights for uploaded likenesses. Using your own image is the most straightforward application. Using another person's image requires explicit documented consent and appropriate rights.

Responsible Use in Practice

Use your own image or images for which you have documented rights. Do not upload images of individuals without explicit consent. For professional commercial production, use reference images of talent who have signed model release agreements that explicitly cover AI-generated content.

Got Questions? We've Got Answers!

Does Higgsfield build a permanent database of faces from uploaded images? The Privacy Policy describes uploaded media as user-shared multimedia data subject to standard service-purpose retention timelines. Section 3 of the Privacy Policy covers the full retention framework.

Can I use Soul ID with a photo of someone else? You can use Soul ID with images of individuals for whom you hold necessary rights and explicit consent. Using images without consent violates Higgsfield's Terms of Use.